Criminal Defense Law — Google Ads

Be There When It Matters
Most — Google Ads for Criminal Defense.

AdBoost builds urgent, high-converting Google Ads for criminal defense attorneys who need to reach defendants and families at the moment of crisis.

Start Growing Your Firm
370%avg ROI for criminal defense clients
74%of defendant searches happen within 24 hours of arrest
$5,500avg criminal retainer value

Our 4-Step Process

From audit to revenue — a proven system built for attorneys.

1

Discovery Audit

We audit your current presence, competitors, and market opportunity across Google Search.

2

Campaign Architecture

We build targeted ad campaigns around your highest-value practice areas and geographies.

3

Landing Page & Tracking

Optimized consultation pages and full call/form tracking so every lead is attributed.

4

Optimize & Scale

Weekly bid adjustments, A/B testing, and scaling toward your highest-value case types.

Built for Your Practice

Every service is designed around how your clients actually search and decide.

Arrest & Charge Keyword Campaigns

Campaigns targeting the specific charges, jurisdictions, and urgency signals that families and defendants search for immediately after arrest.

24/7 Ad Scheduling

Round-the-clock ad delivery with bid boosts during peak after-arrest hours when the need for representation is most urgent.

Call-Only Emergency Ads

Mobile call-only ads that put your direct line in front of people searching from the courthouse, jail, or roadside.

Practice Area Targeting

Separate campaigns for DUI, drug charges, assault, theft, and other high-volume criminal charges with tailored ad copy for each.

Competitor Conquest

Strategic bidding on competitor firm names so you appear when a potential client is comparing criminal defense attorneys.

Crisis-Response Landing Pages

Fast-loading, trust-building landing pages designed to convert panicked visitors into consultation bookings within seconds.

Common Questions

Criminal defense attorney near me, DUI lawyer, felony defense attorney, and charge-specific terms like drug possession attorney tend to drive the highest-intent traffic.

We run 24/7 campaigns with elevated bid multipliers during late-night and early-morning hours when most arrests occur and family members begin searching.

Most markets are competitive enough to require a minimum of $2,000 to $4,000 per month to gain meaningful visibility. AdBoost maximizes every dollar through precise targeting.

Yes. We build dedicated ad groups and landing pages for each charge type so your ads are maximally relevant to each searcher.

We set up offline conversion tracking and CRM integration so you can attribute retained clients back to specific campaigns, keywords, and ad copy.

Ready to Be There When Clients Need You Most?

Get a custom Google Ads growth plan built for your criminal defense practice. No contracts, no fluff — just results.

Get My Growth Plan